Uncle Walt Mossberg and Kara Swisher Launch re/code.net


Wow, the new year has really brought a lot of change in the online tech world.

It seems like everyone at AllThingsD left the site recently. Their most visible writers, the venerable Walt Mossberg, sidekick Kara Swisher, Apple-watcher John Paczkowski, Ina Fried, et al., have now formed re/code.

Browse on over to AllThingsD, in fact, and it now redirects to the Wall Street Journal Tech page.

According to the press release for re/code:

While we are presenting an improved new face, we promise that, if you liked what we were doing at All Things Digital and the D conferences, you will love what we are now planning for Re/code. We pledge to bring the same energy and standards to our news, reviews and events, with the plus of adding in even more talented staff and resources to the mix.

Mossberg and Swisher announced their exit from WSJ/AllThingsD on September 19, 2013. Bloomberg reported that talks between the columnists and AllThingsD’s parent company, Dow Jones & Co., fell apart over the pair’s desire to maintain control of ATD’s well-respected conference. Mossberg had been the personal tech columnist for the WSJ for over 20 years.

re/code and the  Code Conference are part of Revere Digital, a partnership between the columnists, NBCUniversal News Group, and Windsor Media.

According to Bloomberg, the AllThingsD conference was quite the cash cow:

Tickets to AllThingsD’s most recent conference, at the end of May, cost $5,500 each, for a total of $2.75 million. The conference also takes sponsors — such as Oracle Corp. (ORCL) and Sony Corp. — which pay as much as $400,000 each, adding up to more revenue than ticket sales generate, according to two people with direct knowledge of the business.

Steve Jobs and Bill Gates sat down with Walt and Kara in 2007:

And Steve Jobs alone was interviewed at the conference again in 2010:

re/code has announced that it will launch the inaugural Code Conference in May of this year “near Los Angeles”.

We wish Walt, Kara, and all the gang the best of luck in 2014.

[button url=’#’ size=’small’ style=’blue’]Source: re/code [/button]